Discount Passes

Discount passes will be available (while supplies last) at the following locations:


Natural Resources
1367 Valencia Street
San Francisco CA, 94110

DayOne Baby
3548 Sacramento Street
San Francisco, CA 94118
(415) 813-1931

Nest Maternity
1839 Divisadero Street
San Francisco, CA 94115-2516
(415) 673-3320

The Right Start
3435 Sacramento Street
San Francisco, CA, 94118


Baby World
4400 Telegraph Avenue
Oakland, CA 94609


Baby World
514 4th Street
San Rafael, CA 94901


Baby World
556 San Mateo Avenue
San Bruno, CA 94066

Lovely Bump
509 San Mateo Avenue
San Bruno, CA 94066


Baby Sign Language – 10:30 AM

with Bill White, Touch Blue Sky

Stop guessing what your baby is trying to tell you and start spending more time fulfilling your child’s specific needs. Baby Sign Language gives babies the opportunity to communicate long before babies can verbalize their wants and needs. Signing with babies accelerates language development, reduces frustration, and deepens the bond between parent and child.

Touch Blue Sky’s baby sign language program is based on American Sign Language (ASL) and is designed for parents with babies who range in age from birth to 18 months. Fun activities and songs will show you how easy it can be to integrate baby signs into your daily routine and jump-start your child’s verbal skills. Babies are welcome but not required to attend.

Bill White, director of the baby sign language program, received his Bachelor of Science Degree in Psychobiology from University of California, Santa Cruz.  He currently is facilitating baby sign language programs at Kaiser Permanente, Sutter Health, DayOne Center, Babies And Moms, and The Parks and Recreation Departments of Menlo Park, Palo Alto, and Redwood City.  Bill is passionate about the benefits of signing with babies and is the proud father of two hearing sons who both sign.

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Baby Sleep Solutions for a Healthy, Happy Family – 11:30 AM

with Lauren Scout

This workshop will cover baby sleep needs for infants 0-12 months old including how to best help little ones establish sleep habits/patterns; how developmental milestones impact infant sleep development; and what to do to help establish healthy sleep habits. We will learn about various techniques including no/low cry sleep methods; crying methods, and parent presence methods. Many sleep arrangements will be discussed including co-sleeping; room-sharing; crib sleeping; night feeds, and sleep changes and naps. We will also cover SIDS guidelines and research regarding this topic.

Lauren Scout is a sleep consultant trained in the Millette Method, parenting coach, certified postpartum doula, certified Hand in Hand Parenting Instructor, meditation teacher, and a certified lactation educator counselor. Lauren’s approach is constantly informed by her love of neuroscience, her passion for supporting parents as they transition into the mysterious and often overwhelming world of parenthood, and the thousands of lessons that families and babies have taught her over the last ten years. She is currently getting her masters degree in Early Childhood Studies. In addition to her private practice, Lauren teaches at Natural Resources in SF, a birth and early parenting resource and boutique.

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SPONSORED LUNCH WORKSHOP*: Are You Hiring A Caregiver or Nanny? Set up your Caregiver Relationship for Success – 12:30 PM

with Donna Levin,

Hiring a nanny or babysitter to become part of your family and work in your home is one of the most important hires you will ever make. Establish a strong, healthy partnership from the start and avoid the most common pitfalls when hiring. This workshop will help you:
• Think through and document the important needs you and your family will have for a nanny.
• Discover tools and tips on how (and how much) to pay your caregiver.
• Utilize a ‘nanny contract’ or employment agreement to set mutual expectations, including core responsibilities of the job with your new caregiver at the time of hire.
• Meet your obligations as a household employer and avoid unnecessary financial risk – what you can and can’t do when paying a nanny, common myths, understanding what the ‘nanny taxes’ are that you’re responsible for and other hiring obligations in the state of California.
Maintain a positive, healthy relationship with your caregiver over the long term.

As Co-Founder and Vice President of Public Policy and CSR for, Donna is dedicated to discovering innovative solutions to the growing global care issue, helping shape local, federal and state matters at they pertain to families. In her prior role as the Company’s Vice President of Operations, Donna built and launched all of the Company’s operational systems, policies, and procedures, and led the way on safety protocols, playing a fundamental role in scaling the platform.

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* The first 100 to attend will receive a boxed lunch to enjoy during the workshop. *

Breastfeeding Basics: What every mom needs to know for the first few days – 2:00 PM

with Nursing Mothers Counsel

What happens in your first few days with your baby can be crucial to your breastfeeding success. Breastfeeding peer counselors from Nursing Mothers Counsel will present information every mom needs to get breastfeeding off to the right start. Learn what you can do before, during, and after your birth to help establish breastfeeding. Hear how skin-to-skin contact, laid-back nursing positions, and biological nurturing can help with both mother-baby bonding and the establishment of a healthy milk supply. Know what to expect in the first few days of breastfeeding and how valuable colostrum, your first milk, is for your baby’s health.

Since 1955, the mission of Nursing Mothers Counsel (NMC) has been to support the personal breastfeeding goals of mothers with free, one-on-one assistance and education by highly trained volunteer counselors who have also breastfed. NMC also supports Bay Area families through free breastfeeding classes and low-cost breast pump sales and rentals. For more information please visit

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Healthy Home = Healthy Body: How to create a safe home environment for your children – 3:00 pm

with Beth Greer, NewboRN-Solutions

On an average day you and your kids are exposed to untested chemicals — from additives in food, to endocrine disruptors in personal care products. They can exacerbate allergies and asthma and cause digestive problems, fatigue, cough, headache, and other health problems. You can easily reduce exposure to this daily assault. Come learn:

  • the 5 things in your home to avoid if you want you and your family to stay healthy
  • key ingredients to watch out for in everyday items like breakfast cereal, bread, shampoo, toothpaste, etc.
  • read and understand product labels that can often be misleading
  • Beth Greer, aka The Super Natural Mom®, is author of the bestseller Super Natural Home, endorsed by Deepak Chopra and Ralph Nader. She’s former President of The Learning Annex, Certified Build It Green® Healthy Home Expert, Huffington Post columnist, holistic wellness educator, and environmental health advocate. Beth is also an inspiring speaker, mother, and popular media guest having appeared on CNN, ABC and NBC. She offers personalized in-home detox audits as well as web-based trainings through NewboRN-Solutions. Beth eliminated a tumor in her chest without drugs or surgery by detoxing her body and home.

    Register now


    Cloth and Compostable Diapers: Easy & Affordable – 11am

    with Tiny Tots Diaper Service

    Tiny Tots Diaper Service offers cotton, compost and combination diaper service options. The reusability of cotton makes this our greenest option along with being affordable, comfortable and convenient. Service includes professional laundering or composting of diapers along with weekly pick up and delivery of diapers and any other items from our award winning baby boutique. For lots more information, visit our website:

    Visit our booth to receive free samples of our compostable diapers by Broody Chick and a coupon for a free Flip Top Diaper Hamper when you sign up for service!

    Featuring expert Diapering Instructors who have logged hundreds of diapering hours and are excited about passing along “tips and tricks” of the trade.

    Register now

    Birth Choice: How to write your best birth plan – 12pm

    with Dr Laura Norrell, MD and Rebecca Amirault, CNM

    Birth is an exciting combination of nature’s preferences and your desires. Birth plans are a fantastic way to communicate your birth preferences with your entire birth team. Writing down your birth preferences can help you solidify your ideas, desires and goals for your birth experience. In this lecture we will walk you through what questions to ask, and how to write your best birth plan.

    Laura Norrell, MD and Rebecca Amirault, CNM have over 25 years of experience helping couples have safe and satisfying births. They work in a collaborative obstetric practice at CPMC St. Luke’s in the Mission District of San Francisco.

    Register now


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    Advice for Dads and Dads to Be – 2:30pm

    with Andrew Gentry Law, MFT, DayOne Baby

    Advice and helpful hints for dads and dads to be from a family therapy expert. Discuss issues you might want to talk about with your partner as you are expanding your family. As your family transitions from two to three (or four) members, new parents often feel that their couple relationship suffers but there are things you can do to provide support for each other.

    Andrew is a Marriage and Family Therapist with a private practice in San Francisco. More importantly, he’s the primary at-home parent for Beatrix and Liam, 3 1/2 year old twins. For the last year, Andrew has facilitated a skills and support group for new dads at DayOne Baby in Laurel Village, San Francisco. Bringing a child into the world is one of the most beautiful experiences life can offer. DayOne Baby’s mission is to provide a solid foundation for growing families to build upon.


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    Children’s Activities at the Tot Spot

    Sponsored by

    Art and Play – ongoing throughout the day

    Create, color and play at our Tot Spot sponsored by UrbanSitter, an innovative service connecting parents with prospective sitters. There will be coloring, toys and free play for your tots. Take a break while the little ones entertain themselves.

    Find babysitters recommended by people you know—and conveniently book them online in minutes with UrbanSitter! Sign up for free at

    Great Baby Romp Pop-Up and Play

    11:00 am Developmental Movement for Babies with Jessie Wesoky
    12:00 pm JAMaROO Kids Baby Circle
    2:00 pm It’s Yoga Kids – Baby Yoga and Massage
    3:00 pm JaMaROO Kids Baby Circle


    Register now

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